Open Access Peer Reviewed Quarterly Est. 2016

Innovative Journal of Research in Marketing and Customer Success

(IJRMCS)
ISSN (Print): 4288-4307 | ISSN (Online): 6612-7590
4.03
Impact Factor
9
H-Index
187+
Articles
📄 Innov. J. Res. Mark. Cust. Success — Volume 9, Issue 2 (2025)
Innovative Journal of Research in Marketing and Customer Success  |  Volume 9, Issue 2  |  2025  |  6 Articles
Open Access Double-Blind Peer Reviewed ISSN: 6612-7590 (Online)
📋 Articles — Volume 9, Issue 2
Research Article Pages 1–14
Article 1 of 6

Servant Leadership and Organisational Citizenship Behaviour

This study investigates servant Leadership and Organisational Citizenship Behaviour. Using rigorous quantitative and qualitative methodologies, the research examines key variables and their interrelationships within the relevant theoretical framework. Findings reveal significant implications for policy, practice, and future research. The study…

Research Article Pages 15–33
Article 2 of 6

Digital Transformation Strategies and Competitive Advantage

This study investigates digital Transformation Strategies and Competitive Advantage. Using rigorous quantitative and qualitative methodologies, the research examines key variables and their interrelationships within the relevant theoretical framework. Findings reveal significant implications for policy, practice, and future research. The study…

Research Article Pages 34–46
Article 3 of 6

Supply Chain Resilience in the Post-Pandemic Era

This study investigates supply Chain Resilience in the Post-Pandemic Era. Using rigorous quantitative and qualitative methodologies, the research examines key variables and their interrelationships within the relevant theoretical framework. Findings reveal significant implications for policy, practice, and future research. The…

Research Article Pages 47–68
Article 4 of 6

Board Diversity, Corporate Governance and Firm Value

This study investigates board Diversity, Corporate Governance and Firm Value. Using rigorous quantitative and qualitative methodologies, the research examines key variables and their interrelationships within the relevant theoretical framework. Findings reveal significant implications for policy, practice, and future research. The…

Research Article Pages 69–83
Article 5 of 6

Corporate Social Responsibility and Firm Performance: A Meta-Analysis

This study investigates corporate Social Responsibility and Firm Performance: A Meta-Analysis. Using rigorous quantitative and qualitative methodologies, the research examines key variables and their interrelationships within the relevant theoretical framework. Findings reveal significant implications for policy, practice, and future research.…

Research Article Pages 84–103
Article 6 of 6

Entrepreneurial Orientation and SME Growth in Emerging Markets

This study investigates entrepreneurial Orientation and SME Growth in Emerging Markets. Using rigorous quantitative and qualitative methodologies, the research examines key variables and their interrelationships within the relevant theoretical framework. Findings reveal significant implications for policy, practice, and future research.…

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