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Business Management and Entrepreneurship Academic Journal

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HomeBMEAJ Vol. 8, No. 5 STRATEGIC CHOICES AND COMPETITIVE ADVANTAGE OF FO…
📄 Research Article BMEAJ Vol. 8, No. 5 (2026)

STRATEGIC CHOICES AND COMPETITIVE ADVANTAGE OF FOREIGN MANUFACTURING FIRMS IN NIGERIA

Obialor, Donatus Chukwuemeka PhD 1 & Peter Obukor PhD 2 & Okah Vincent PhD 2
1 Department of Business Management, Faculty of Management Sciences, University of Uyo
2 Department of Management, Faculty of Management Sciences, Imo State University Owerri
Business Management and Entrepreneurship Academic Journal, Vol. 8, No. 5 (2026), pp. 13-24 | DOI:
Open Access Peer Reviewed Research Article

Abstract

The study was carried out to investigate the influence of strategic choices and competitive advantage of manufacturing firms in Nigeria. The main objective was to evaluate the influence of resource allocation and strategic alliance on specialization strategy of manufacturing firms in Nigeria. A cross-sectional research design was adopted for the study. The population of the study consisted of 6451 employees of foreign manufacturing firms in Nigeria. With a sample 377 which was determined using Taro Yamane formula for sample size determination. Data were collected using questionnaire and personal Interview and were analysed using simple linear regression analysis. Findings indicated that resource allocation and strategic alliance have significant influence on specialization strategy of foreign manufacturing firms in Nigeria. It was concluded that resource allocation and strategic alliance have managerial and significant influence on specialization strategy of foreign manufacturing firms in Nigeria.
Keywords: Strategic Choices, Strategic Alliance, Resource Allocation, Differentiation Strategy, Competitive Advantage
📑 How to Cite This Article
APA 7th Edition:
Obialor, Donatus Chukwuemeka PhD, Peter Obukor PhD, Okah Vincent PhD (2026). STRATEGIC CHOICES AND COMPETITIVE ADVANTAGE OF FOREIGN MANUFACTURING FIRMS IN NIGERIA. Business Management and Entrepreneurship Academic Journal, 8(5), 13-24. https://doi.org/
Vancouver Style:
Obialor, Donatus Chukwuemeka PhD, Peter Obukor PhD, Okah Vincent PhD. STRATEGIC CHOICES AND COMPETITIVE ADVANTAGE OF FOREIGN MANUFACTURING FIRMS IN NIGERIA. Bus. Manag. Entrep. Acad. J.. 2026;8(5):13-24. DOI:
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